A well-crafted visitor post can drive traffic back to your website and improve search engine rankings

https://www.scribd.com/document/876691047/The-Advantages-of-Guest-Posting-on-Specific-Niche-Sites-Why-It-deserves-Your-Time-186320

A well-crafted guest post can drive traffic back to your website and improve online search engine rankings. By including pertinent links and enhancing for keywords, you boost exposure while providing readers with valuable information on a subject.