Changing SaaS pricing often means juggling higher revenue per customer against...

https://seo.edu.rs/blog/is-it-normal-to-lose-31-conversions-for-a-22-revenue-lift-on-pricing-11180

Changing SaaS pricing often means juggling higher revenue per customer against a drop in conversions. In this article, we explore how a 31% conversion drop versus a 22% revenue lift played out in real terms