Suppressing negative news—burying it on page three—is like putting a bandage on...

https://wiki-wire.win/index.php/The_Reality_of_Negative_Press:_What_to_Do_When_Headlines_Cost_You_Customers

Suppressing negative news—burying it on page three—is like putting a bandage on a broken arm. It’s still there waiting to resurface when the search algorithm shifts. True reputation management is about removal or de-indexing