What the Heck Is kpop shop?

https://postheaven.net/c9dswsd265/the-rise-of-k-pop-b2b-a-new-era-for-global-music-distributionthe-k-pop-ln64

"K-pop B2B: Fueling the Global Merchandise Boom The Kpop B2B market is a fast-growing sector, connecting manufacturers with retailers to deliver genuine merchandise to fans worldwide. From albums to lightsticks,