Why are canned RTD cocktails like espresso martinis showing up right next to...

https://wiki-net.win/index.php/Are_There_RTD_Options_That_Are_Not_Sugary_and_Fake_Tasting%3F

Why are canned RTD cocktails like espresso martinis showing up right next to craft beer? It’s all about convenience and vibe. Picture grabbing a cold vodka soda for your backyard BBQ—no mixing skills needed